---
title: "Hotel Eternal Flame vs Shakespeare Hotel: which hotel is better?"
description: "Hotel Eternal Flame or Shakespeare Hotel in Hakuba? Compare guest ratings, location, amenities, rooms and prices side by side."
url: https://stayversus.com/en/compare/hotel-eternal-flame-hakuba-vs-shakespeare-hotel-hakuba/
language: en
source: StayVersus (https://stayversus.com)
retrieved: 2026-11-13
---

# Hotel Eternal Flame vs Shakespeare Hotel

Both are in Hakuba, 340 m apart. Here is where each one is stronger.

Hotel · ★★ · Hakuba
## [Hotel Eternal Flame](https://stayversus.com/en/hotel/hotel-eternal-flame-hakuba/)

- **Guest rating:** 9.8 ·  Exceptional

- **Location score:** 5.6

- **Score by category:** 2 of 5

[Check rates](https://stayversus.com/go/1580492/agoda/?lang=en)

Hotel · ★★★ · Hakuba
## [Shakespeare Hotel](https://stayversus.com/en/hotel/shakespeare-hotel-hakuba/)

- **Guest rating:** 7.9 ·  Good

- **Location score:** 5.8

- **Score by category:** 2 of 5

[Check rates](https://stayversus.com/go/2079321/agoda/?lang=en)

The short answer

## Too close to call

Each hotel leads in 2 categories. Your priorities decide. 340 m apart.

### Choose Hotel Eternal Flame if you want

-   the more consistently praised stay (9.8 / 7.9)
-   a smaller, quieter hotel (Rooms: 14 / 39)

### Choose Shakespeare Hotel if you want

-   a spa and wellness
-   a big hotel with more facilities (Rooms: 39 / 14)

### Why is Hotel Eternal Flame better than Shakespeare Hotel?

1.  Higher guest rating (9.8 vs 7.9) (+1.9)
2.  Earlier check-in (13:00 vs 15:00) (−2h)

### Why is Shakespeare Hotel better than Hotel Eternal Flame?

1.  Has a spa
2.  Higher star rating (3★ vs 2★) (+1★)
3.  More guest reviews (164 vs 16), so the rating is more reliable (×10)
4.  Newer or more recently renovated (2017 vs 2014) (+3y)

## All compared facts

Every category is scored from 0 to 10 with the same formula for every hotel.

 

|  | Hotel Eternal Flame | Shakespeare Hotel |
| --- | --- | --- |
| Score by category |
| Guest rating | 9.8  (+1.9) | 7.9 |
| Location | 5.6 | 5.8 |
| Facilities | 4.2 | 5.0  (+0.8) |
| Spa & wellness | 1.0 | 4.0  (+3.0) |
| Public transport | 2.8  (+1.7) | 1.1 |
| Ratings & reviews |
| StayVersus score | 9.2  (+1.1) | 8.0 |
| Guest rating | 9.8  (+1.9) | 7.9 |
| Number of reviews | 16 | 164  (+148) |
| Google rating | – | 4.4/5 |
| Google reviews | – | 134 |
| Rank in Hakuba | top 5%  (+90%) | bottom 5% |
| Location |
| Location score | 5.6 | 5.8  (+0.2) |
| Distance to Hakuba centre | 1.5 km  (−310 m) | 1.8 km |
| To public transport | 1.5 km  (−320 m) | 1.8 km |
| To the airport | 59 km | 59 km |
| Restaurants within 500 m | 48 | 49 |
| To the nearest food shop | 940 m  (−280 m) | 1.2 km |
| Shops within 500 m | 0 | 0 |
| Sights within 1 km | 2 | 2 |
| Rooms & building |
| Star rating | ★★ | ★★★  (+1★) |
| Rooms | 14 | 39 |
| Floors | 2 | 3 |
| Newest building or renovation | 2014 | 2017  (+3y) |
| Listed amenities | 14 | 14 |
| Policies |
| Check-in from | 13:00  (−2h) | 15:00 |
| Check-out until | 10:00 | 10:00 |
| Amenities |
| Free Wi-Fi | ✓ | ✓ |
| Free parking | ✓ | ✓ |
| Shuttle | ✓ | ✓ |
| Concierge | ✓ | ✓ |
| Laundry | ✓ | ✓ |
| Luggage storage | ✓ | ✓ |
| Breakfast | ✓ | ✓ |
| Bar | ✓ | ✓ |
| Massage | ✓ | ✓ |
| Air conditioning | ✓ | ✓ |
| In-room safe | ✓ | – |
| Blackout curtains | ✓ | ✓ |
| Spa | – | ✓ |
| Which hotel suits you |
| Business trips | ✓ | – |
| Spa & relaxation | – | ✓ |

## Live prices around both hotels

Real nightly rates from booking partners for the dates you picked above. Tap a price for the offer.

## Location

340 m apart

Hotel Eternal Flame: city centre: 410 m, nearest station 白馬駅 (Hakuba Sta.): 1.5 km, Shinshu-Matsumoto Airport (MMJ): 59 km, 48 places to eat within 500 m, 2 sights within 1 km.

Shakespeare Hotel: city centre: 120 m, nearest station 白馬駅 (Hakuba Sta.): 1.8 km, Shinshu-Matsumoto Airport (MMJ): 59 km, 49 places to eat within 500 m, 2 sights within 1 km.

## Weather in Hakuba

[Hakuba weather: 15-day forecast](https://atlasofseasons.com/en/japan/nagano/hakuba/weather)

## Hotel Eternal Flame or Shakespeare Hotel: common questions

### Which is better, Hotel Eternal Flame or Shakespeare Hotel?

They are evenly matched. Hotel Eternal Flame is stronger in guest rating, public transport; Shakespeare Hotel is stronger in facilities, spa & wellness.

### Which is cheaper, Hotel Eternal Flame or Shakespeare Hotel?

Prices change by date. Pick your dates above to see both nightly prices side by side.

### Which hotel is closer to the centre?

Hotel Eternal Flame is closer: 1.5 km from the centre, against 1.8 km for Shakespeare Hotel.

### How far apart are Hotel Eternal Flame and Shakespeare Hotel?

The two hotels are 340 m apart in a straight line.

## Compare now

Updated 6 Oct 2026. Data: Agoda, Overture Maps, OpenStreetMap, OurAirports and hotels' own websites. We may earn a commission from partner links; it never changes the comparison. [How we score](https://stayversus.com/en/about/)

---
Source: https://stayversus.com/en/compare/hotel-eternal-flame-hakuba-vs-shakespeare-hotel-hakuba/. Facts are compiled by StayVersus from partner data (Agoda), Overture Maps, OpenStreetMap, OurAirports, public Google Maps listings and hotels' own websites. Scores use one formula for every hotel. Methodology: https://stayversus.com/en/about/